PERSPECTIVES
Explore expert perspective on growth and marketing articles with a Chief Growth Officer approach. Get strategies, real-world tips, and actionable insights to accelerate your business and marketing results.

Uncovering opportunities & optimizing performance
Analyzing key metrics with clear, concise reporting ensures you stay informed and ready to make data-driven decisions that fuel success.
Essentials
Practical, ready-to-use tools to accelerate your growth and streamline your workflows. Free to download.
"14 years of designing revenue systems for B2B companies, from regulated financial institutions to fast-growing scale-ups, distilled into actionable insights you can apply today."
Inquiries & full perspective ✉ florian@negreflorian.com

Florian Nègre
Fractional Chief Growth Officer
2025 Report - How 3,500 leaders really use AI at work
Compare the strategic, operational, and cost benefits of the top 3 marketing leadership models.
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Explosive Growth Potential Trapped by Misaligned Teams
4 key differentiators to align your Sales, Marketing, and Customer Success teams through revenue operations.
Maximise Your Marketing Leadership ROI
Compare the strategic, operational, and cost benefits of the top 3 marketing leadership models.
Top 10 Fractional CMO Benefits for Business
Discover why this flexible model accelerates your results.
Why Choose a Fractional CMO for Your Company?
Flexibility and results: The smart alternative to traditional marketing management.
Augmented CMO: Strategy, Data & AI
Unlock growth and performance
with augmented marketing leadership.
How to successfully onboard a Fractional CMO
Accelerate your transformation: start your Fractional CMO onboarding journey.
Growth in Agile Mode: Fast Iteration, Measurable Impact
Adopt these rituals and make every sprint a step ahead of the competition.
What is Data Visualization or Dataviz?
How data visualization turns raw data into clear insights that drive smarter decisions.
Data Visualization: The Top 6 DataViz Tools
The most powerful tools to present your data in impactful and engaging ways.
How to uncover growth opportunities and optimize performance
Analyzing key metrics with clear, concise reporting ensures you stay informed and ready to make data-driven decisions that fuel success.
Launch A/B Testing
Acquisition Campaigns
Maximize your marketing impact through data-driven experimentation. Test and refine campaigns with precision to discover what resonates best with your audience.
Boost your Content
Marketing
High-converting copy patterns backed by data. Persuasive copy writing that drives results and converts. Your brand voice, amplified.
The secrets of Social Media Marketing only few see
Drive social media growth with captivating content. Connect with your audience, increase brand awareness, and drive conversions.
Fractional CMO: The Growth Lever for SMBs
Cut costs, boost sales, and access expert marketing leadership, without a full-time hire.
B2B Demand Gen: Turning Prospects Into Clients
Proven strategies for converting more leads and driving faster growth with a Fractional CMO.
Conversion Optimization: The Winning Fractional CMO Method
Learn how to maximize every touchpoint and drive higher conversion rates.
Fractional CMO: Your On-Demand Marketing Leader
Unlock best-in-class marketing skills to fast-track your sales with on-demand services.
What is a Fractional CMO?
Everything you need to know about this strategic, scalable role.
10 Automation Workflows to Transform Acquisition
Streamline your funnel and automate every step for better results.
Lead Generation : Beginner Strategies & Tips
Easy techniques to start building your pipeline today.
Lead Generation: Advanced Strategies & Insights
Expert-level automation and conversion tactics for higher-quality leads.
Powerful Lead Magnets: Attracting Qualified Prospects
Create irresistible offers to fill your sales pipeline with the right leads.
Using Social Media to Generate Qualified Leads
Turn your audience into engaged prospects with proven social strategies.
All articles
The tips you need to know to grow your business. I've put together a collection of practical articles to help you with your digital marketing.
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