Book a Call ➜

Operational performance 

& cost reduction support

for SMEs & SaaS

My name is Florian Nègre, and I am your Operational Performance expert.

I help SMEs and SaaS companies streamline their sales process and build buy-in around a team project.

With 15 years of experience across various B2B sectors, I provide strategic guidance and the critical thinking needed to inform your decision-making during times of uncertainty.

I dive deep into tools, software/SaaS subscriptions, and vendor contracts to cut out anything that’s underutilized or underperforming. You’ll free up cash flow instantly without affecting your planned budget. Without increasing budgets or hiring new staff, I reorganize the work of existing teams. Your processes are streamlined so they produce as much or even more, while spending less.

Whether you want to reduce costs, improve operational efficiency, or optimize your marketing efforts, I offer flexible, high-impact solutions with no long-term commitment. Let’s work together to improve your performance.

circle-Florian_Negre_photo_final.png
Ada Data Training.pngTipoussin Logo White.pnglogo thetribe - negreflorian.com.pngComhit-logo-white.svgLogo_simplified_white_EthiFinance.png01_Standard.pngHSBC_Logo white PNG.pngLiligo.com_logo.svg.pnglogo-asoc-cartier.pnggonet.pnglogo-adp-group.svg
0%
Web traffic growth
EthiFinance
0%
YoY sales growth
Shopper
0%
Repetitive tasks eliminated
Liligo
0%
Lead acquisition growth
GoNet
0%
Croissance du trafic web
EthiFinance
0%
Croissance des ventes YoY
Shopper
0%
Tâches répétitives éliminées
Liligo
0%
Croissance d'acquisition de leads
GoNet
Data Hub Performance Performance Data Hub

"Florian built an environment that 'revolutionized' the Revenue Office, used by all our Sales and Marketing teams. It allows me to centralize and efficiently manage all commercial initiatives and marketing campaigns from the various acquisition channels he set up." « Florian a construit un environnement qui a "révolutionné" notre Revenue Office, utilisé par toutes nos équipes Sales et Marketing. Il me permet de centraliser et gérer efficacement toutes les initiatives commerciales et campagnes marketing. »

Zenja Sabah
Zenja Sabah
CRO
EthiFinance
Sales Results Résultats commerciaux

"Florian's expertise in automated B2B prospecting campaigns not only streamlined our efforts but also delivered outstanding results. Florian's strategic knowledge and personalized approach are invaluable assets for any SME looking to thrive in the market." « L'expertise de Florian en prospection B2B automatisée a non seulement rationalisé nos efforts mais a aussi livré des résultats exceptionnels. Son approche stratégique et personnalisée est un atout inestimable pour toute PME. »

Nicolas Blazyck
Nicolas Blazyck
CEO
NuuBB
Growth Process Processus de croissance

"I reached out to Florian for his expertise in sales processes and his ability to translate his sharp vision of workflows into actionable operational steps." « J'ai fait appel à Florian pour son expertise dans les processus de vente et sa capacité à traduire une vision claire des workflows en étapes opérationnelles concrètes. »

Guillaume Rostand
Guillaume Rostand
CMO
Liligo

You've invested in tools, hired the right people, and launched campaigns.

Performance remains uncertain. Reporting is still a conversation about excuses.

And the gap between what marketing does and what sales closes keeps widening.

This is not a resources problem. It's a system problem. That's what I solve.

How I help you

Revenue Leadership
Fractional CGO
RevOps Architecture
Revenue infrastructureInfrastructure revenue
Strategic advisory
Executive guidance and recommendationsOrientations et recommandations pour les dirigeants
Revenue Leadership

You have the product. You need the growth system around it the leadership, the motion, and the alignment to turn pipeline into predictable revenue. Vous avez le produit. Il vous faut le système de croissance le leadership, le mouvement, et l'alignement pour transformer le pipeline en revenu prévisible.

  • C-suite growth leadershipDirection C-Level pour votre croissance
  • Align cross-functional teamsAlignement des équipes transversales
  • Drive measurable business outcomesRésultats commerciaux mesurables
Strengthen your revenue ➜ Augmentez votre chiffre d'affaires ➜
RevOps Architecture

Your revenue process has gaps between tools, between teams, between intent and execution. I map them, fix them, and build the infrastructure that holds. Votre processus revenue a des failles entre les outils, les équipes, l'intention et l'exécution. Je les cartographie, les corrige, et construis l'infrastructure qui tient.

  • Intensive structuring projectProjet intensif de structuration
  • For specific marketing challengesPour défis marketing spécifiques
  • Fix what blocks your growthDébloquer votre croissance
Structure your process ➜ Structurez vos process ➜
Strategic AdvisoryConseil Stratégique

You're evaluating strategy, tools, integrations, or vendors. I translate the technical into the strategic so you make decisions with clarity. Vous évaluez des stratégies, outils, des intégrations ou des prestataires. Je traduis le technique en stratégique pour que vous décidiez avec clarté.

  • Technical fluency without jargonMaîtrise technique sans jargon
  • Pre-meeting technical checksVérifications techniques pré-meeting
  • Risk detection & assessmentDétection et évaluation des risques
Make the right decisions ➜ Prenez les bonnes décisions ➜

Your roadmap

Typical Fractional CGO engagement outcome Résultat type d'un engagement Fractional CGO
×3.2
Pipeline growthCroissance pipeline
Qualified pipeline in 90 daysPipeline qualifié en 90 jours
+€380K
ARR added (avg)ARR généré (avg)
New recurring revenue, 6 monthsNouveaux revenus récurrents, 6 mois
4 mo
Time to impactDélai avant impact
From kick-off to measurable resultsDu démarrage aux premiers résultats
Operational maturity Maturité opérationnelle
Phase 1Phase 1 Phase 2Phase 2 Phase 3Phase 3 Phase 4Phase 4 25% 50% 75% Kick OffDémarrage Assess Action PlanPlan d'action Align ArchitectureArchitecture Activate ExecutionExécution Amplify GrowthCroissance
Phase 1 : AssessPhase 1 : Diagnostic
Month 1Mois 1
Full GTM audit. ICP definition, funnel mapping, quick wins identified. Audit GTM complet. Définition ICP, cartographie funnel, quick wins identifiés.
Phase 2 : AlignPhase 2 : Alignement
Months 1-2Mois 1-2
RevOps architecture. Sales, marketing and CS aligned on one motion. Architecture RevOps. Sales, marketing et CS alignés sur un seul mouvement.
Phase 3 : ActivatePhase 3 : Activation
Months 2-3Mois 2-3
Pipeline acceleration. Sequences live, conversion levers activated. Accélération pipeline. Séquences actives, leviers de conversion activés.
Phase 4 : AmplifyPhase 4 : Amplification
Months 4-6Mois 4-6
×3.2 pipeline. Repeatable growth motion. Ops runs without you. ×3.2 pipeline. Motion de croissance répétable. Les ops tournent sans vous.
P1 : Foundation (M1)P1 : Fondation (M1)
P2 : Design (M1-2)P2 : Architecture (M1-2)
P3 : Execution (M2-3)P3 : Exécution (M2-3)
P4 : Optimization (M4-6)P4 : Optimisation (M4-6)

We're on the same page

ESG & Credit Rating

ESMA compliance, ESG reporting mandates and competitive pressure, without a revenue system built for it, growth stalls.

Banking

Digital transformation, Basel III and financial crime risks on one side. Revenue targets on the other. I help you hold both.

FinTech

MiCA, PSD2, IA Act. Reconciling compliance and revenue growth represents the main challenge for COOs and CROs in FinTech.

Services

Pipeline velocity has plateaued. CAC is rising. AI promises everything but delivers nothing without the right system behind it.

Florian Negre - Foto circular.png

Campaigns fade. Systems scale. 

I build revenue systems that turn technical complexity into commercial results.

ROI Strategy + Open Architecture + Operational Consulting.

My Experience

For the past 15 years, I've built revenue systems from B2B SMEs to scale-ups.

Read Bio

Use Cases

Strategy sprints, leadership support, game-changing launches or trainings.

Read Cases

Testimonials

Strategies, actions, and results behind each transformation.

Read Testimonials

Start here

ROI Calculator · CGO/CMO

Answer a few questions to see what a Fractional CGO/CMO could do for your revenue.

COO Radar

A 5-dimension operational maturity radar. See exactly where your revenue system has gaps.

ROI Simulator · AI Agent

Simulate the leverage effect of an AI Agent on your teams. See the time and cost savings before you commit.

RevOps Roadmap Simulator

Select the building blocks that match your situation. Your RevOps roadmap builds in real time.

Transform your approach

Book a 15-minute strategy call to explore what's possible.

FAQ - Florian Nègre | Fractional CGO

FAQ

The most frequent questions about my Fractional CGO approach and how I help your business grow.

Read full FAQ

Why "Fractional"?

To pay only for what you need, when you need it, with access to hard-to-find senior profiles. C-suite expertise at a fraction of the full-time cost.

See the ROI case

Do you work with our internal team?

Yes. Embedded via Slack, visios, trainings, collaborative tools, with guaranteed know-how transfer to your team.

How long does it take to go live?

  • Audit & Recos: 1 month
  • Blueprint implementation: 2 to 3 months
See methodology

What industries do you serve?

B2B SaaS, Tech, and Financial Services: banks, fintechs, ESG and credit rating agencies, growing from €2M to €50M+ in revenue.

How long is a mission?

  • Digital Audit: one-time
  • Growth: 3 to 6 months
  • Enterprise: 6 to 12 months
Discuss your needs

What are your engagement terms?

  • No commitment for the Digital Audit
  • Min. 3-month for recurring engagements

Do you guarantee results?

Not specific metrics. What I deliver: strategic clarity, hands-on implementation, team training, and transparent reporting.

See case studies

Do I need a big marketing budget?

No. I help you optimize what you already have and prioritize high-ROI initiatives. Many clients start with small budgets and scale as they see results.

How hands-on are you?

Very. Embedded with your team via Slack, attending meetings, training your people. I don't just advise, I execute with your teams.

Still have questions?

Book a 15-min call, no commitment.

FAQ

Des réponses aux questions les plus fréquentes sur mon approche Fractional CMO/CGO et comment j'aide votre entreprise à grandir.

Lire la FAQ complète

Pourquoi "Fractional" ?

Pour ne payer que le volume réellement nécessaire, au bon moment, tout en accédant à un profil et une expertise senior, difficile à recruter.

Voir le cas ROI

Travaillez-vous avec mon équipe interne ?

Oui. En mode embarqué : Slack, visios, trainings, outils collaboratifs et de gestion partagés, transfert de savoir-faire garanti.

Combien de temps pour être live ?

  • Audit & Recos : 1 mois
  • Blueprint implementation : 2 à 3 mois
Voir la méthodologie

Dans quels secteurs travaillez-vous ?

Je travaille principalement avec les entreprises B2B SaaS, Tech et Services Financiers de 2M€ à 50M€+ de chiffre d'affaires.

Combien de temps dure une mission ?

  • Audit : 1 mois
  • Growth : 3 à 6 mois
  • Enterprise : 6 à 12 mois
Discuter de vos besoins

Quelles sont vos conditions d'engagement ?

  • Aucun engagement pour l'Audit digital
  • Engagement min. 3 mois pour les missions récurrentes

Garantissez-vous les résultats ?

Ce que je garantis : une stratégie claire, une mise en œuvre concrète, une formation d’équipe et un reporting transparent. Les indicateurs précis dépendent de votre situation initiale.

Voir les études de cas

Ai-je besoin d'un gros budget marketing ?

Non. Je vous aide à optimiser ce que vous avez déjà et à prioriser les initiatives à fort ROI. Beaucoup de clients démarrent avec des budgets modestes et scalent en voyant les résultats.

À quel point êtes-vous opérationnel ?

Je suis intégré à votre équipe via Slack, participe aux réunions et forme vos équipes. Je ne conseille pas seulement, j'exécute avec vos équipes.

D'autres questions ?

Réservez un appel de 15 min, sans engagement.

Florian Nègre is a fractional Chief Growth Marketing Officer specializing in Revenue Leadership, Data marketing, RevOps architecture, and Strategic Advisory ((including MarTech and applied AI) for B2B growth. Based in Paris and Barcelona, ​​he advises European FinTech and SaaS scale-ups (€2M-€50M+ ARR, 50-500 employees) on revenue operations architecture, CRM optimization, and sales automation. His clients include companies in France, Spain, Switzerland, Germany, and the UK looking to build scalable revenue systems with AI agents, AI-powered automations and AI-augmented workflows.