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Florian Nègre

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    Strategic growth, systematically delivered.

    From strategic diagnosis to measurable transformation.

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    Growth Trajectory
    Operational maturity
    Phase 1 Phase 2 Phase 3 Phase 4 Kick Off Assess Action Plan Align Architecture Activate Execution Amplify Growth
    P1 : Foundation (1M)
    P2 : Design/Build (1-2M)
    P3 : Implementation (2-3M)
    P4 : Optimization (4-6M)

    Why this approach works.

    A structured approach designed for Financial Services and B2B SaaS companies navigating compliance, complexity, and aggressive growth targets.

    View Sample Work

    "Your contribution is invaluable: you’ve successfully leveraged your marketing and digital marketing expertise to help build a solid marketing function. You’ve clearly played a key role in bringing the company out of the Stone Age and into the 21st century!"

    Carol Sirou.jpeg

    Carol Sirou

    CEO | EthiFinance | 16 month of collaboration

    Strategical & tactical

    Design the system once. Execute repeatedly. I architect your revenue infrastructure, we implement together and your team owns it.

    Compliance-aware

    Built for regulated industries. GDPR, AI Act, ESMA, Basel III considerations baked into every framework and workflow.

    Iterative & measurable

    Monthly reviews. Transparent reporting. Actionable recommendations. Your Board sees measurable progress, not PowerPoint promises.

    How it unfolds in practice

    Select your engagement type to see the detailed timeline and key deliverables.

    Deliverable / ActivityLivrable / ActivitéM1M1M2M2M3M3M4M4M5M5M6+M6+
    Phase 1 : Strategic Diagnosis / Technical CheckPhase 1 : Diagnostic stratégique / Vérification technique
    Phase 2 : Architecture & Design / Strategic SessionPhase 2 : Architecture & Design / Session stratégique
    Phase 3 : Execution Oversight / Monthly MemoPhase 3 : Pilotage Exécution / Mémo mensuel
    Key deliverableLivrable clé

    * M6+ = ongoing retainer for Fractional CGO engagements. MarTech Advisory cadence repeats each month. Timelines are indicative and adapt to company context. * M6+ = retainer mensuel continu pour les engagements CGO Fractionnel. Le calendrier MarTech Advisory se répète chaque mois. Les timelines sont indicatives et s'adaptent au contexte.

    Foundational framework

    Regardless of engagement type (Fractional CGO, RevOps Architecture, MarTech Advisory), the methodology follows a proven 3-phase structure.

    Phase 1: Strategic Diagnosis

    ✓ Executive stakeholders + team interviews

    ✓ Revenue system audit & friction point analysis

    ✓ Tech stack health check

    ✓ Competitive positioning review

    ✓ Strategic plan & roadmap design

    DELIVERABLE

    ➜ 60-min ExCom presentation with actionable recommendations.

    TIMELINE

    ➜ Month 1 (or Week 1 for Technical CEO Advisory).

    Phase 2: Architecture & Design

    ✓ Revenue architecture blueprint implementation

    ✓ Workflows, customer journey & data ownership mapping

    ✓ Data governance frameworks (GDPR, AI Act)

    ✓ GTM strategy & playbooks

    ✓ Team structure optimization

    ✓ System integration design (CRM, automation, analytics)

    DELIVERABLE

    ➜ Complete strategic documentation + execution plan.

    TIMELINE

    ➜ Months 2-3 (or Weeks 2-4 for shorter engagements).

    Phase 3: Execution Oversight

    ✓ Supervision of execution

    ✓ Monthly strategic reviews

    ✓ Continuous optimization

    ✓ Executive & team trainings and enablement program

    (2-day workshops, 1-1 acceleration, knowledge hub)

    ✓ Performance tracking & Board reporting

    DELIVERABLE

    ➜ Monthly performance reports + strategic adjustments.

    TIMELINE

    ➜ Months 4-6+ (or ongoing for Fractional CGO).

    What to expect when working together

    Responsive communication

    Slack for ongoing questions, monthly strategic sessions, ad-hoc calls when decisions need validation.

    You're not waiting weeks for answers.

    Transparent reporting

    Monthly performance dashboards, Board-ready presentations, written memos documenting

    decisions and risks. No surprises, no fluff.

    View Sample Work

    Flexible engagement

    Together, we adjust scope and scale up as priorities shift.

    If a 6-day/month engagement becomes 10 days, we

    adapt. If 3 months becomes 6, we extend.

    Ready to transform your approach?

    Whether you're a CEO navigating compliance while growing your business, a CMO needing RevOps

    infrastructure, or an executive struggling to clearly communicate your growth metrics, let's discuss your situation.

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    Browse by common challenge

    Disconnected teams

    Issue: Marketing ≠ Sales ≠ Product. Silos killing pipeline velocity.

    Solution: Cross-functional alignment via unified CRM, shared KPIs, RevOps reporting, handoff protocols.

    See case study

    Revenue plateau

    Issue: Growth stalled despite marketing spend. CAC rising, LTV stagnant.

    Solution: Revenue architecture blueprint, lead scoring, attribution modeling, pipeline optimization.

    See case study

    Compliance paralysis

    Issue: GDPR, AI Act, ESMA requirements blocking AI adoption and marketing automation.

    Solution: Compliance-first automation frameworks, data governance, audit trails.

    See case study
    RevOps ArchitectureMarTech AdvisoryClients ResultsAbout Florian Nègre
    Florian Nègre 👋 Hi, I'm Florian. Struggling with revenue plateau? Let's fix that.
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