Fractional CGO for FinTech | Revenue Systems & Compliance

Chiib (Mexico/USA)

Remittances and international payments platform (Banco Base spin-off).

Challenges addressed

✓ New venture GTM strategy for bank spin-off

✓ Product positioning in competitive remittances market

✓ Business development framework for cross-border payments

✓ Regulatory navigation for international money transfers (US-MX)

Results delivered

✓ Led business development and GTM strategy as Project Lead

✓ Defined product positioning for remittances and international payments

✓ Established partnership framework for cross-border operations

✓ Launched platform under Banco Base corporate backing

Use case

Fractional CGO for FinTech - White - negreflorian.com.png

Shopper (Mexico)

Payment, inventory & operations management platform (GoNet spin-off).

Challenges addressed

✓ Post-spin-off go-to-market strategy undefined

✓ Revenue operations non-structured

✓ Team fully remote during Covid (process + culture alignment)

Results delivered

✓ 306% YoY sales growth through structured revenue strategy

✓ 54% uplift in MQLs via data-driven marketing optimization

✓ 128% increase in conversion rates (sales enablement + playbooks)

✓ Built 25-person Revenue Office (Sales, Marketing, Customer Success)

Use case

Foodraising (France)

Specialized crowdfunding platform for restaurant & food ventures).

Challenges addressed

✓ Zero-to-one fintech venture creation in regulated environment

✓ Investor pitch and seed funding acquisition strategy

✓ Platform-market fit for thematic crowdfunding niche

✓ Alternative financing positioning vs. traditional bank loans

Results delivered

✓ Raised €230K seed funding (HEFED Group + Bpifrance, 2016)

✓ Built fintech platform connecting restaurants with funding partners

✓ Pioneered thematic crowdfunding specialization model

✓ Created alternative financing channel for food industry entrepreneurs

Use case

Gualet (Mexico)

Digital wallets & loyalty programs powered by behavioural data (Farmacias Guadalajara spin-off).

Challenges addressed

✓ GTM strategy for pharmacy chain spin-off loyalty platform

✓ Behavioural data integration for personalized rewards

✓ Digital wallet positioning in competitive Mexican market

Results delivered

✓ Oversaw business development and GTM strategy

✓ Defined product positioning for wallets, loyalty programs & debit accounts

✓ Established financial services framework for retail pharmacy vertical

Use case

LendInc (Mexico)

Digital wallets & loyalty programs powered by behavioural data (Farmacias Guadalajara spin-off).

Challenges addressed

✓ GTM strategy for accounting software spin-off lending arm

✓ Algorithm-based credit assessment positioning vs. traditional banks

✓ Product differentiation across working capital, invoice & equipment financing

✓ SME access to credit facilitation in underserved market

Results delivered

✓ Oversaw business development and GTM strategy

✓ Defined financing product positioning

✓ Established algorithmic-based credit assessment framework for SME growth

✓ Created alternative credit access channel for underserved businesses

Use case

Avanttia (Mexico)

Algorithmic SME financing for working capital & equipment.

Challenges addressed

✓ Competitive positioning in crowded SME lending market

✓ Algorithm-driven credit decisioning differentiation

✓ Multi-product GTM (working capital, invoice, equipment financing)

✓ Business development framework for alternative credit provider

Results delivered

✓ Oversaw business development and GTM strategy

✓ Defined product positioning for algorithmic credit assessment

✓ Established business development protocols for SME client acquisition

Use case

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