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Growth in Agile Mode: Fast Iteration, Measurable Impact
Unlock agile growth for high-performance marketing.
Sustainable marketing performance relies on agility: top-performing teams install simple, repeatable habits to adapt in real time and drive tangible and faster results. Weekly stand-ups and shared dashboards create a transparent, cohesive environment.
Thus, each week, resolve bottlenecks, update your roadmap, and ensure everyone remains focused on shared objectives.
Core Rituals for Your Agile Growth Team
Schedule weekly stand-ups to review progress, surface blockers, and share quick wins.
Analyze dashboards collaboratively to align priorities and spot trends early.
Foster a bias for action—keep meetings brief, with clear next steps after each session.
Make rhythm and accountability a team value, not just a process.
Test & Learn: A Continuous Feedback Loop
Launch micro-campaigns or new offers regularly to test hypotheses quickly.
Measure impact with real-time analytics and clear KPIs.
Gather client and market feedback after each sprint to inform decision-making.
Adjust and redirect resources to scale what works and cut what doesn’t.
Improvement Sprint: Embedding Agility
Document learnings and outcomes after each iteration.
Hold a monthly retrospective to convert lessons into actionable improvements.
Prioritize speed and adaptation—continuous improvement is the real engine of growth.
Ready to turn your marketing into an agile growth machine?
Start today: adopt these rituals and make every sprint a step ahead of the competition.
+30-60% ROI, on Fractional CMO investment
50–75% cost savings, with senior strategic leadership
Trusted by 100+ leaders over 14 years
Your Fractional CMO
An on-demand marketing B2B full-stack expert, aligned with your business goals, working hand-in-hand with your marketing and sales department. Tailored tools, trainings, and AI-ready processes: designed for real adoption and sustainable growth.
On Demand & Fractional
Your full stack B2B marketing senior expert, available on demand, acting as your Fractional CMO.
Your Dedicated Expert
Digital positoning, CRO & web design, organic/paid acquisition & SEO, marketing content, marketing ops.
100% Results-Focused
Data & tracking, measurable objectives, bi-weekly sprints, transparent reporting.
Immediate Scalability
Adjust your pace (x1 to x3) based on your roadmap and seasonality.
7 days for diagnostic,
14 days for setup.
Time-to-value
Achieve your first quick wins in 30 days through automation and proven methodologies.
Funnel Acceleration
Optimize conversion rates (CRO) at every stage, from traffic to revenue.
Optimized Costs
A senior full-stack B2B CMO for a fraction of a full time hire cost.
Premium Expertise
The capacity of a senior expert, with no fixed overhead or recruitment delays.
Qualified Leads
Multichannel campaigns driven by data and ROI, powered by Artificial Intelligence.
Hub & Performance
Florian built a game-changing environment for the Revenue Office, used by all our Sales and Marketing teams. It allows me to centralize and efficiently manage all commercial initiatives and marketing campaigns from the various acquisition channels he set up.
Zenja Sabah
CRO EthiFinance
Methodology
Our results have soared thanks to a well-crafted methodology! By leveraging a strategic approach, combining precision targeting with effective execution, our email campaigns for digital products achieved remarkable performance.
Mylène Akbaraly
Sales Director TheTribe
Vision & Impact
A fellow entrepreneur recommended Florian, and I quickly valued his vision, energy, and execution skills. In just six weeks, we developed and launched our Go-to-Market plan. Florian’s expertise, from customer acquisition to team recruitment, has been a tremendous asset to Animéo.
Constance Tian
Founder Animéo
Results
Florian's expertise in automated B2B prospecting campaigns not only streamlined our efforts but also delivered outstanding results. It has been a game-changer for my business! Florian's strategic knowledge and personalized approach are invaluable assets for any SME looking to thrive in the market.
Nicolas Blazyck
CEO NuuBB
Process & Execution
I reached out to Florian for his expertise in sales processes and his ability to translate his sharp vision of workflows into actionable operational steps.
Guillaume Rostand
CMO Liligo
My 5-Step Methodology
3-week Launch Sprint: Diagnostic, data foundation, quick-win acquisition.
Monthly Run: CMO part-time (acquisition, content, data, ops).
360° Diagnostic (Week 1)
Acquisition, funnel, CRM, and data audit. Identify top friction points and ROI potential.
Roadmap (Week 2)
Target KPIs, hypotheses, prioritized backlog. Align the entire team with business objectives.
Implementation (Week 3)
Tracking, landing pages, pilot campaigns, automation. Achieve measurable quick wins.
Experimentation & Scale
A/B testing, bid adjustments, new channels, ABM. Increase volume while reducing CPA.
Continuous Steering
Weekly rituals, dashboards, impact review. Secure pipeline performance and predictability.
Your Fractional CMO
As a fractional CMO and operational consultant, I align your marketing and sales teams around easy-to-manage and efficient digital solutions. I bring you structured execution, strategic clarity, and results you can track.
With more than 14 years of experience in digital and data marketing, I'm an expert in digital technologies focusing on lead generation and sales conversion for sustainable success.
I help companies and brands increase their conversion rates and achieve data-driven growth. My clients value my experience and collaborative approach to building data marketing solutions with them.
Cartier, Standard & Poor's, HSBC, Liligo, EthiFinance, Shopper, NuuBB, ADP Group, The Tribe, GoNet, Foodraising, Winsights, Animeo, and more ...
"I was stuck in the commercialization and development of my business, unable to move from ideation to execution.We worked with Florian on the Go-to-Market action plan, and the lead generation system was up and running in just one month!In addition to providing highly targeted advice, Florian immediately understood my approach and the message I wanted to convey in my sales pitch."
Stéphanie Gamelin
Founder & CEO - Winsights
Express FAQ
Find answers to the most frequent questions about my unique Fractional CMO approach and discover how I help your business grow.
Why “Fractional”?
To pay only for what you need, when you need it, with access to hard-to-find senior profiles.
Do you work with our internal team?
Yes. Embedded: Slack, visios, trainings, collaborative and shared management tools, guaranteed know-how transfer.
How long does it take to go live?
Diagnostic ➜ 7 days
Setup ➜ 14 days
Quick wins ➜ 30 days
Ready to scale your acquisition and pipeline?
Contact me!