Leadership Tools for B2B SaaS, Tech & Financial Services CEOs.

Strategic playbooks, frameworks, and AI tools to drive smarter, faster growth.

Your Strategic Roadmap

An action plan to accelerate your growth and streamline your marketing efforts.

From team planning to real-time dashboards, achieve efficiency, alignment, and measurable growth.

Phase #1Evaluation

Analysis & Planning

Align Your Team for Success.

ffective marketing automation starts with a well-structured project and well-organized team.

With a comprehensive
deep dive analysis, I identify key performance drivers to uncover unique insights and transform your processes into powerful growth engines. Team planning ensures that roles, responsibilities, and timelines are clearly defined, minimizing confusion and maximizing efficiency.

I help you establish a structured roadmap for your marketing initiatives, ensuring every team member knows their part in the bigger picture.

With clear planning, collaboration improves, and your campaigns achieve faster and more impactful results.

  • Clear Role Assignment

    Define responsibilities to ensure seamless execution.

  • Resource Optimization

    Allocate your team's time and skills effectively.

  • Goal Alignment

    Align your team with shared objectives to drive consistent results.

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    Trusted Partner

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    Christine Mathis

    Founder & Consultant - Interaction et Stratégie
    12 month of collaboration

    I assessed the contribution and added value of Florian's methodology for my offering.
    I'm really happy, we made very quick progress in commercializing my services.

    Phase #2Implementation

    Automated Workflows Set Up

    Streamline Processes, Maximize Efficiency.

    Marketing automation relies on well-structured workflows that save time and ensure consistency.


    I design and implement automated workflows tailored to your business, ensuring a smooth process from lead generation to customer retention.

    Automating repetitive tasks allows your team to focus on high-impact activities and improves the customer journey with personalized and timely interactions.
  • Time Savings Eliminate repetitive manual tasks with automated workflows.
  • Enhanced ProductivityDeliver timely, personalized interactions across the funnel.
  • Error ReductionMinimize human errors by automating processes.
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    Trusted Partner

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    Lotta Marchal

    Sales Director Europe - EthiFinance
    12 month of collaboration

    My statistics have rocketed!
    For my digital products, my email campaigns have achieved an average open rate of 54.5% and a click-through rate of 30.7%.

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    Sébastien Doat

    CEO - Iter Advisors

    The campaign exceeded our expectations. We even had to pause it because we could no longer handle the incoming demo requests!

    Phase #3Launch

    Tests & Go Live

    Launch with Confidence, Deliver with Precision.

    Testing and go-live are pivotal steps to ensure your solution operates flawlessly in real-world scenarios.


    I meticulously plan and execute test phases, identifying potential issues and optimizing performance to guarantee a seamless transition to live operations.

    This structured approach ensures a smooth launch, reduces risks, and delivers a positive impact from day one.
  • Risk Mitigation Identify and resolve potential issues before going live.
  • Operational ExcellenceEnsure smooth, uninterrupted functionality from launch.
  • User Satisfaction
    Deliver a reliable solution that meets expectations from the start.
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    Trusted Partner

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    Constance Tian

    Founder & CEO - Animéo
    12 month of collaboration

    A fellow entrepreneur recommended Florian, and I quickly valued his vision, energy, and execution skills. In just six weeks, we developed and launched our Go-to-Market plan. Florian’s expertise, from customer acquisition to team recruitment, has been a tremendous asset to Animéo.

    Phase 4Execution Monitoring

    Follow Up & Project Management 

    Keep Your Marketing Automation Projects on Track.

    Managing multiple campaigns, workflows, and team members requires robust project management.


    I provide the tools and methodologies you need to manage marketing automation projects effectively. From planning to execution, I ensure your efforts are organized and measurable.

    A solid system and a clear process ensure your automation initiatives stay on schedule and deliver expected results.
  • Streamlined CollaborationCentralize communication and task tracking.
  • Progress MonitoringTrack milestones to keep projects on time and within budget.
  • Scalable SolutionsBuild systems that grow with your business needs.
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    Trusted Partner

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    Guillaume Rostand

    Chief Marketing Officer - Liligo

    I reached out to Florian for his expertise in sales processes and his ability to translate his sharp vision of workflows into actionable operational steps.

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    Andréa Feal

    Social Media & Content - Liligo

    Thanks to Florian and the tool he developed for my role, I save an incredible amount of time each week! Time is money, and now I can focus on other high-value activities for clients.

    Phase #5Insights Control

    Performance Dashboards

    Visualize Your Marketing Automation Success.

    I create your customized dashboards that offer a comprehensive view of your marketing automation efforts, enabling you to track KPIs and optimize strategies in real time.

    Dashboards provide real-time insights into the performance of your automation initiatives. They help you measure ROI, identify bottlenecks, and make data-driven adjustments for better results.
  • Real-Time AnalyticsMonitor performance metrics to stay ahead.
  • Custom VisualizationsTailored dashboards that focus on your specific KPIs.
  • Actionable InsightsIdentify opportunities for improvement and adjust strategies quickly.
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    Trusted Partner

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    Zenja Sabah Randjelovic

    Group Chief Revenue Officer at EthiFinance
    16 month of collaboration

    Florian built a game-changing environment for the Revenue Office, used by all our Sales and Marketing teams. It allows me to centralize and efficiently manage all commercial initiatives and marketing campaigns from the various acquisition channels he set up.