Companies with a strong digital transformation strategy are 313% more likely to succeed.

(Source: McKinsey / Gartner)

With over 14 years of experience in digital marketing, I’ve developed deep expertise in digital and growth marketing, specializing in designing and deploying high-impact marketing and sales workflows.

Throughout my career, I’ve worked across various sectors (Finance, Banking, SaaS, Services), gaining a broad range of perspectives. This diversity of experience fuels innovative thinking and allows me to:

1. Build more creative strategies,

2. Drive momentum and influence company culture,

3. Design sustainable systems and environments.

I help you build and deploy your digital infrastructure (connecting your CRM, AI tools, enrichment solutions, and campaign platforms) to automate your lead journey from capture to conversion.

My areas of expertise: AI marketing, Sales & Marketing environments, automated workflows, acquisition marketing, lead generation and scoring, data enrichment.

✔  Agility, clarity, and momentum
✔  Experience, objectivity, and structure
✔ Guidance and clarity at every step

Whether you're looking to scale acquisition, streamline handoffs between teams, or structure your stack, I turn your digital ecosystem into an automated growth engine.

Together, let’s build your smart marketing system.